Location: Remote
Company: I2C
and reliability from a single global Saa S platform. We offer a range of branded payment product platforms, which our financial institution clients use to develop and offer credit, charge, deferred debit, prepaid and cash access programs to cardholders. I2c's platforms provide consumers, businesses, merchants and government entities with a secure, convenient and reliable way to pay and be paid in 200 countries and territories.
Reporting to i2c CMO, the Director, PR & Analyst Relations will drive i2c's external-facing communications on a worldwide basis. It is imperative that the individual possess industry expertise within payments or fintech communications. Responsibilities: - Build
annual and quarterly plans for Public Relations and Analyst Relations that map to the company's strategic objectives, support revenue targets, and maximize ROI- Partner with public relations agency to engage and educate media and target audiences on i2c's storylines, product, partnerships, and key milestones.
- Partner with the product marketing, demand gen and content teams to generate compelling content- Monitor competitive coverage to continuously refine market positioning, inform product development, and educate internal audiences on the evolving technology landscape. - Plan, schedule, and manage analyst program activities such as participation in analyst research, conferences, advisory
events, demos, briefings, inquiries, and reporting. - Manage internal requests for industry analyst interactions, publications, research, and other PR/AR-related requests.
- Negotiate, secure, and manage contracts and related services, ensuring they support both strategic and tactical, near-term and future requirements. - Ensure that contracted services are fully utilized. - Establish and report KPIs, including analyzing all metrics and media coverage Requirements: - Required 7+ years managing payments or fintech communications , either in-house or with an agency- Demonstrated knowledge of/experience in the analyst relations space; proven ability to lead an analyst relations program- Experience building and implementing international communications programs- Demonstrated ability to capture and defend leadership position in media tone, coverage, reach- Ability to understand technology and translate it into public relations strategies, messaging, and compelling storylines for journalists- Strong critical thinking, problem solving, technical and analytical skills- Media relationships within business and/or payments/fintech beats preferred- Excellent written and verbal communications skills and detailed project management skills
Marketing and PR (Public Relations) jobs revolve around promoting and maintaining a positive image of a company, product, or individual. Professionals in this field engage in activities such as advertising, brand management, social media engagement, and media relations. They develop strategic campaigns to target specific audiences, analyze market trends, and measure the effectiveness of their efforts. The key traits of these roles include strong communication skills, creativity, strategic thinking, and adaptability to the ever-evolving digital landscape. Success in marketing and PR is measured by the ability to influence public perception and ultimately drive business growth.
Marketing and PR (Public Relations) jobs revolve around promoting and maintaining a positive image of a company, product, or individual. Professionals in this field engage in activities such as advertising, brand management, social media engagement, and media relations. They develop strategic campaigns to target specific audiences, analyze market trends, and measure the effectiveness of their efforts. The key traits of these roles include strong communication skills, creativity, strategic thinking, and adaptability to the ever-evolving digital landscape. Success in marketing and PR is measured by the ability to influence public perception and ultimately drive business growth.
Marketing and PR (Public Relations) jobs revolve around promoting and maintaining a positive image of a company, product, or individual. Professionals in this field engage in activities such as advertising, brand management, social media engagement, and media relations. They develop strategic campaigns to target specific audiences, analyze market trends, and measure the effectiveness of their efforts. The key traits of these roles include strong communication skills, creativity, strategic thinking, and adaptability to the ever-evolving digital landscape. Success in marketing and PR is measured by the ability to influence public perception and ultimately drive business growth.
Marketing and PR (Public Relations) jobs focus on creating, promoting, and maintaining a positive image and strong relationships for a company or brand. Professionals in these roles typically engage in tasks like crafting marketing strategies, creating content for various platforms, managing social media accounts, organizing events, and fostering media relations. These positions require creativity, strong communication skills, and an understanding of consumer behavior. They often work in fast-paced environments where adapting to the changing market and leveraging trends is crucial for success.
